“ONE HIT & YOU’RE HOOKED.”
Founded in 1999, Addictive Audio strives to bring consumers quality audio products at affordable prices. Addictive Audio is only sold through Authorized Dealers with retail locations. This ensures that our products will be installed professionally to back the performance and quality we engineer into every product. The goal is for you and everyone that hears your sound system to get HOOKED.
Addictive Audio is Passionate about car audio. Many manufacturers see their products as items that have a certain percent of return. We see them as woofers, amplifiers, speakers, etc. that once people get to experience them, they too will become passionate. If you look real close at our products you will see fine details and features that are often overlooked due to cost, mass production, or simply a lack of passion. We engineer our amplifiers to match our speaker and woofer power ratings to make it easy to match products to one another. We constantly search for the best components for all of our products and keep an eye out for better components. If there is a way to make it better, Addictive Audio is on it. Our products are even tested in real world scenarios before final production. When a new product is in the engineering stage we often give prototypes to our dealers to test in the environment for which they were designed.
At this point you may be asking, “Why after this many years have I not heard of Addictive Audio until now?” We put a majority of our efforts into the build quality of our products. This in turn leaves little to go into fancy marketing programs. We feel it is much more important that our products are superior in performance and reliability, than to have a fancy marketing program that takes the majority of our budget and leaves little to go into the products. Once you have the opportunity to hear our products you will become HOOKED. This is the Addictive Audio recipe for steady and consistent growth two ears at a time.
Many ask how the AA logo came about. Was it just a random mishap or thievery of another companies logo or what? Let’s set the record straight, it is our logo and it is completely original. We did not try and copy other logos and it was definitely not a mishap. Since the letter “a” is the first letter of both words we knew the logo had to incorporate two “a” letters or an “a” shaped pattern. The logo had to be symmetrical so it looked well balanced, even in nature and lower case letters would not be acceptable because capital letters would dominate. The logo needed to stand for strength and what better shape to use than a triangle/pyramid. This being the strongest structure in the world (the great pyramids of Egypt are still standing). With that said and many designs and market research later, the two triangles representing the letters AA came to be. This new logo was soon followed by the slogan most commonly used to describe early Addictive Audio products, “One Hit & You’re Hooked.” This slogan has stood strong and still represents every product we manufacture.
Upon your first introduction to Addictive Audio you may ask, “If these products are so good why do they come in plain boxes.” The answer lies within the question itself, that is why our products are so much better. We invest more money into the product, not the package. Now we could maintain the product quality and print elaborate boxes, but this would result in the price increasing on the product you are purchasing or more realistically the nice box that is destined to be put in the attic or garbage can.
Everything in Life is ADDICTIVE; AUDIO is Just the Most Important.